ICICI Direct review
Existing ICICI Bank customers who value a seamless 3-in-1 account and full-service research, and don't mind high percentage brokerage on the default plan. Charges verified as of Jun 2026.
By NexMaxo Editorial Team · Charges verified Jun 2026 · standard published equity plan
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ICICI Direct charges at a glance
Open account- Equity delivery
- 0.29% (no cap)
- Intraday
- 0.029%/side (no cap)
- DP sell / scrip
- ₹23.6
- Account opening
- ₹0
- Demat AMC
- ₹700/yr standard (₹300/yr on opt-in iValue/Neo plans)
- Type
- Full-service
Platforms: ICICIdirect web, Markets app, Trade Racer (desktop); 3-in-1 with ICICI Bank
Pros & cons
- Seamless 3-in-1 account integrating ICICI Bank savings, demat and trading for instant fund transfers
- Full-service: extensive in-house research, advisory, IPOs, mutual funds, bonds, NCDs across segments
- Free account opening and the backing/scale of one of India's largest, most established brokers
- Opt-in plans (iValue ₹299, Prime tiers) cut costs sharply to flat ₹20 intraday/F&O and delivery as low as 0.07%
- Default MoneySaver plan is expensive: 0.29% delivery and 0.029%/side intraday vs discount brokers' flat ₹20 / free delivery
- Percentage brokerage with no cap means large-value delivery orders incur very high charges
- AMC of ₹700/yr on the standard plan is high; the ₹300/yr rate needs a paid add-on plan
- Cheaper rates are locked behind one-time paid plans; call-and-trade adds ~₹50/order
Compare ICICI Direct
ICICI Direct — FAQs
As of Jun 2026, ICICI Direct charges 0.29% (no cap) on equity delivery and 0.029%/side (no cap) on intraday, plus a DP charge of ₹23.6 per scrip on every delivery sell. Statutory charges (STT, exchange, SEBI, stamp duty, GST) are the same across all brokers. Confirm current rates on the official charges page.
Yes — ICICI Direct charges 0.29% (no cap) on equity delivery, unlike zero-delivery brokers such as Zerodha and Dhan. A per-scrip DP charge of ₹23.6 also applies on every delivery sell.
₹700/yr standard (₹300/yr on opt-in iValue/Neo plans). AMC is a recurring fee to keep your demat account active; a BSDA (Basic Services Demat Account) can reduce it to ₹0 for small holdings. Confirm the current AMC on the broker's site.
ICICI Direct is a SEBI-registered broker and exchange member. Your shares aren't held by the broker — they sit in your name with the depositories (CDSL/NSDL), so they're protected even if the broker has issues. Keep your login secure and verify holdings in your CDSL/NSDL statement.
This is an informational review of published charges, not investment advice or a recommendation to open an account. Charges are the standard equity plan verified as of Jun 2026; brokers change pricing and run promotions, so confirm current rates on the official charges page before opening. Investing carries market risk.